I’ll be the first to admit, increasing the amount of followers I have on social media has always been a frustration of mine. While followers might not be as important as your ratio of likes to followers and overall engagement, they are still important. Increasing your number of followers will lead to a larger audience,... Continue Reading →
Create a Linking Strategy: It’s Important!
One of the easiest and most effective ways to promote your brand is to have a strong linking strategy. So, what’s a linking strategy? A linking strategy is a plan for how you will optimize the links you are sharing and drive traffic to those links. Below, I’ll go over a few different tactics you... Continue Reading →