Living in Reno, Nevada, coined "The Biggest Little City," my parents have always expressed how important it is to be kind and watch what you say. Reno has a lot of old families who have been here for most of their lives. Growing up, I had to learn that if you said something bad about... Continue Reading →
Sharing your Opinion on Social Media without Sacrificing Professionalism
https://youtu.be/fQQpEosbe5M For years we’ve been told that sharing our opinions on social media is a negative. Nowadays, with a great deal of social unrest, followers are expecting influencers and businesses to take a side, state an opinion or acknowledge the ever-growing issues that plague our nation and our world and do so online. Below I’ll... Continue Reading →
Want to Gain More Followers? Host an Instagram Giveaway
Growing your following on Instagram is about more than just having more followers. More followers means more individuals are exposed to your message, your products, and your services. One way you can gain more followers is by hosting an Instagram giveaway. Below I’ll share how to host an Instagram giveaway and why it can be... Continue Reading →
The 8 Marketing Terms You Need to Know for Your Small Business
As small business owners, we are often forced to wear many different hats and hold many different titles. Oftentimes we are considered to be the founder, accountant, marketing manager and more. As you traverse these many different roles, you must learn and understand the jargon that comes with each position. Below I’ll share the 8... Continue Reading →
4 Ways to Use IGTV to Up Your Business’s Marketing Strategy
Instagram TV, or IGTV, is one of the newer ways Instagram allows you to share content. Perhaps the best part of IGTV is that this part of the app allows you to post longer videos than Instagram’s usual one minute limit. This allows you to get in front of your audience for a greater length... Continue Reading →
Instagram Live: Five Tips to Get Started
Social media is constantly changing. Instagram Live is one of those newer changes. Below I’ll talk about how to get started using Instagram Live so that both you and your business reap the benefits. If you’re not sure how Instagram Live can help you market your business, check out this article that puts the benefits in... Continue Reading →
Facebook Live: Five Tips To Get Started
Recently, I had a good friend reach out to me regarding hosting a Facebook Live event. She is getting married next weekend and with Covid-19 still threatening daily life, she wanted to know how she could share her marriage on Facebook with specific Facebook friends. Live events are becoming more and more popular with our... Continue Reading →
How to Keep Your Type-A Personality from Getting the Best of You and Your Business
I will admit that I have a Type-A personality. Am I competitive? Yes. Impatient and time oriented? You better believe it! Do I strive for perfection? Definitely. While my type-a go-getter personality has really served me throughout the years, it has definitely done its fair share of damage. It’s important to find a balance between... Continue Reading →
5 Tips for Making Your Blog Content, Vlog Content
Vlogging can be just as useful and important as writing a strong blog. Vlogging is a great tool to have in your back pocket for multiple reasons: Vlogging gives your audience another way to consume your information Vlogging gives your audience another way to connect with you Vlogging makes how-to articles interactive and even more helpful for... Continue Reading →
Increasing Your Social Media Followers
I’ll be the first to admit, increasing the amount of followers I have on social media has always been a frustration of mine. While followers might not be as important as your ratio of likes to followers and overall engagement, they are still important. Increasing your number of followers will lead to a larger audience,... Continue Reading →